Vestas has named Eduardo Medina as its new president of Vestas North America, replacing Chris Brown who is leaving the company to pursue his own enterprise.
Medina is presently president of Vestas Mediterranean, and will be replaced by Javier Rodriguez Diez, currently senior vice president, global sales at the business unit.
Medina will relocate to the USA as soon as current immigration restrictions in the country related to Covid-19 allow. Until then, he will remain based in Spain.
Brown had led Vestas North America since 2012.
Vestas president and chief executive Henrik Andersen said: “Wind energy and Vestas are entering a new phase in the USA, where we want to remain the strongest possible partner for our stakeholders.
“In this changing and growing market, the time is right for both new leadership in Vestas North America, and for Chris Brown to pursue his own enterprise, and I’m therefore very satisfied that our succession planning enables us to make this change.
“We would like to thank Chris for his huge contribution and significant results both for Vestas and the USA’s renewable sector, and we wish him all the best in his future endeavours.”
Since joining as president of Vestas Mediterranean in 2018, Medina has led the business unit to achieve significant sales growth and increased operational efficiency across a very large and diverse set of markets, the company said.
Vestas chief sales officer Juan Araluce said: “During his time at Vestas, Eduardo Medina has proved his ability to adapt operations to changing market needs and grow sales while improving organisational efficiency.
“Combined with Eduardo’s experience from working in American companies, I am confident Eduardo has the experience and capabilities to lead Vestas North America forcibly through the coming period of shifting market dynamics.”
